خرید و دانلود نسخه کامل کتاب Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter by Eddie Shleyner

دانلود کتاب:

Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter by Eddie Shleyner PDF

نویسنده: Eddie Shleyner

WRITING like a copywriter: 97 lessons on execution.
These techniques, tactics, exercises, habits, and axioms will help you write clearly, concisely, vividly, and with emotion, the cornerstone of persuasion.

“Eddie Shleyner is a fantastic copywriter. Read this book.”
—ANN HANDLEY, author of Everybody Writes

“Eddie’s been selflessly demonstrating his boundless marketing knowledge for the last decade. VeryGoodCopy represents his collective wisdom in one handy package. Do yourself a favor and devour every word.”
—BRIAN CLARK, founder of Copyblogger

“Eddie Shleyner is a voice that copywriting needs more than ever.”
—KEVIN ROGERS, founder of Copy Chief

“Reading this book is like getting a PhD in advertising in one sitting.”
—KIM KRAUSE SCHWALM, A-List Copywriter