خرید و دانلود نسخه کامل کتاب Achieving Business Competitiveness in a Digital Environment: Opportunities in E-commerce and Online Marketing
875,000 تومان قیمت اصلی 875,000 تومان بود.570,000 تومانقیمت فعلی 570,000 تومان است.
تعداد فروش: 47
Tereza Semerádová, Petr Weinlich, 978-3-030-93131-5, 978-3-030-93130-8, 3030931331, 978-3030931339, 978-3030931339, B09QZL5NPQ, 3030931307, 978-3030931308, 9783030931308
English | 2022 | PDF | 4 MB
آنتونی رابینز میگه : من در 40 سالگی به جایی رسیدم که برای رسیدن بهش 82 سال زمان لازمه و این رو مدیون کتاب خواندن زیاد هستم.
The COVID-19 pandemic has been a very strong reminder that the future economic development of any country is more than ever influenced by its ability to ramp-up digital competitiveness. Consequently, enterprises were pushed to assess and develop the possibilities offered by e-commerce and online marketing tools. In this book, experts outline the prerequisites for such online marketing competitiveness and compare the current level of digital marketing competitiveness in Europe by using publicly available macro and micro-level data. The authors present their analyses and recommendations including interviews with over 125 online marketers and e-commerce specialists and present the lessons from digitalization of over 600 SMEs.

نقد و بررسیها
هنوز بررسیای ثبت نشده است.