خرید و دانلود نسخه کامل کتاب Restoring Tourism Destinations In Crisis A Strategic Marketing Approach – PDF
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تعداد فروش: 60
Author:
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آنتونی رابینز میگه : من در 40 سالگی به جایی رسیدم که برای رسیدن بهش 82 سال زمان لازمه و این رو مدیون کتاب خواندن زیاد هستم.
- زبان فایل : انگلیسی
- نوع فایل : PDF
Team DDU……Page 1
CONTENTS……Page 6
List of figures and tables……Page 8
Acronyms……Page 10
Acknowledgments……Page 12
Preface……Page 14
Author’s note……Page 16
Part I Overview……Page 18
1 Defining tourism destinations in crisis……Page 20
2 Managing the recovery and restoration of destinations in crisis……Page 35
3 United States: September 11, 2001 terrorist attacks The impact on American and global tourism……Page 60
4 Egypt: terrorist attacks against tourists, 1990–98 Restoring confidence in tourism……Page 86
5 Israel: the Palestinian uprising, 2000–02 Promotion of tourism during an ongoing crisis……Page 104
6 Sri Lanka: civil war, 1995–2001 Marketing during a long-term crisis……Page 134
7 Fiji: political coups, 1987 and 2000 Post-crisis tourism recovery……Page 149
Part III Natural disaster……Page 168
8 Turkey: Izmit earthquake, 1999 Rebuilding the tourist industry……Page 170
Part IV Epidemic……Page 186
9 Britain: foot-and-mouth disease, 2001 Restoring confidence through information dissemination……Page 188
Part V Crime……Page 208
10 South Africa: crime wave, 1994–2000 Pre-emptive response to potential tourism crisis……Page 210
11 Australia: Port Arthur massacre, 1996 Tourism Tasmania’s response to an aberrant crisis……Page 227
Part VI War……Page 242
12 Croatia: the Croatia–Yugoslav war, 1991–95 Post-war recovery and tourism development……Page 244
Part VII Combination crises……Page 260
13 Philippines: combination crises, 1990–2001 Managing terrorism, natural disaster, crime and political instability……Page 262
Notes……Page 282
Select bibliography……Page 293
Index……Page 297

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