خرید و دانلود نسخه کامل کتاب Ben & Jerry’s: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor Reprint Edition
1,500,000 تومان قیمت اصلی 1,500,000 تومان بود.1,150,000 تومانقیمت فعلی 1,150,000 تومان است.
تعداد فروش: 65
نویسندگان: Fred Lager
زمان تحویل: حداکثر 24 ساعت
“Deftly and compassionately captures [Ben’s] genius in all its entrepreneurial splendor…This tale will keep you entertained.”–New York Times Book Review.A former CEO of Ben & Jerry’s tells how two ’60s holdovers built a single ice cream store into one of America’s hottest companies. From modest beginnings–opening their first ice cream shop in a renovated gas station–to entrepreneurial challenges, including their clash with Häagen-Dazs, to becoming a miltimillion dollar company, Lager provides an insightful insider’s account of Ben & Jerry’s ice cream empire.

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